Kids are expensive!! Wonderful but expensive!
If you have an active, outgoing child, they push your wallet to the breaking point. Every time a new season starts your child needs something new. It can get crazy and most parents start to feel like an ATM. Nowhere is this more prevalent than the sports arena.
In a day & age where high school sophomores and juniors are already getting college offers, parents will stop at nothing to give their child the advantage. An increasing number of parents pay out now for the latest and greatest gear in hopes it will all pay off if their child gets a scholarship.
Parents spend thousands of dollars a year on new equipment, team dues, travel, tournament entries, private coaching, and fitness routines all in hopes of getting their child recruited.
The theory becomes, “If I pay out now, when they go off to college on a full ride, my spending days are over!!” $200 cleats, $300 bat, $250 stick, $1500 travel team dues and $3000 a year in travel expenses. All worth it, Right?
The crazy part is parents will shell out all of that money and immediately hit the brakes when asked to spend $400 – $1000 on a recruitment film. Why?
Most parents see a professional recruitment film as another expense. They view the equipment and travel teams as a “necessity”. The value of a recruitment film is not immediately seen by parents because their child does not wear it or use it every day. A bat or stick, they can see but a recruitment film is digital media, not something your child carries onto the field. Parents are blinded by the constant dollars signs of todays’ youth sports & when told they need film, they immediately think they will save money and do it themselves or not do it at all. (For more insight on filming sports yourself, please refer to our blog dated 02/10/14)
Before making such a decision parents should stop and think for a moment. “If I spend $400-$1000 now for a recruitment film and my child gets recruited, I will not have to pay for some or all of college. So essentially I will have saved or even made money by spending a few hundred on a recruitment film.”
Sounds simple, which is probably why most parents blow right past the simplicity of the decision and go straight to a “No, I’m not spending more money on that” answer.
The decision comes down to pure basic math. For example:
Johnny’s recruitment film will cost $800. The college he wants to go to costs $30,000 a year not including books or housing. If Johnny goes to college for four years it will cost over $120,000 just for tuition. BUT, if Johnny gets a scholarship for even half of his tuition, it will only cost him and his family $60,000 for a four year degree. The other $60,000 he got in scholarship money is a savings to his family. The $800 recruitment film that was emailed to the college coach and got Johnny noticed becomes a priceless investment!! Even if Johnny’s parents bought a couple recruitment films over his high school career, that money becomes an invaluable investment when they are saving $60,000 for their child to get a college degree.
Once you take a step back and think of the decision for a recruitment film in math terms, the theory quickly changes to “If I spend this now, I save much more later”
It is important to note that any athlete looking to be recruited should be a student first and an athlete second. Good grades and study habits are must for recruitment and a must to make it in college academics. It’s also important to point out that a recruitment film does not guarantee a college scholarship, but it does guarantee your child has a better chance of getting noticed by college recruiters with film to highlight their skills.
College gets increasingly expensive each year. Between tuition, books, housing, & food it almost becomes like a second mortgage. If you have more than one child that doubles and retirement soon becomes a far-away dream.
So before you hit the brakes and say no to a professional recruitment film, take a moment, think long-term savings potential and then make your decision.